Sara Urbani 
Senior science editor, writer and podcaster

For most of us, school textbooks are the first real contact with science—which makes educational publishing a major player in science communication.
This seminar gives you a behind-the-scenes look at how the Italian science education publishing world works: who’s involved, how the market runs, and what goes into making a textbook, from the printed page to digital extras.
You’ll see where science communicators fit in—helping turn complex topics into content that’s clear, accurate, and actually engaging.
You’ll also l also explore how videos, podcasts, and other multimedia tools are changing the game in how science is taught and learned in schools.

Mohamed Elsonbaty
Science Journalist

Today, using AI isn’t just an option—it’s part of the game. This workshop is made for science communicators and researchers who want to get serious about using GenAI tools like ChatGPT, Gemini, and Co-Pilot to make their communication smarter and more effective.
We’ll go way beyond the basics: you’ll learn how to steer ChatGPT to write clear, accurate, and engaging content, how to craft better prompts, spot AI slip-ups, and think critically about bias and ethics.
It’s a mix of hands-on practice and real talk, so you’ll walk away ready to put GenAI to work in your everyday science communication.

Cristina da Rold
Data Journalist

This course dives into why communication matters when you’re building a project— especially in the medical and scientific world. With a practical, no-fluff approach, it walks you through how to plan your communication, figure out what tools to use (and when), and make smart choices about time, resources, and audiences. You’ll also get a behind-the-scenes look at the real-life struggles of science journalists and communicators, from tight deadlines to navigating social media without losing your mind.
In the end, the goal is simple: give you the skills and confidence to build clear, impactful, and sustainable communication strategies that actually work.

Marco Boscolo
Science, Tech and data journalist

Science is often celebrated as a triumph of European modernity—but this story leaves out entire peoples and cultures. In this seminar, science journalist Marco Boscolo explores how many key scientific discoveries were built on knowledge taken from Indigenous populations during the colonial era. From Copernicus to #ScienceMustFall, a student movement born in South Africa in 2016, Marco retraces moments that reveal the deep ties between Western science and colonialism.
His goal? To spark an honest conversation about science’s colonial legacy and how it still shapes today’s global inequalities—and what the scientific community can do to reckon with that past.

Elena Trentin
Health communication Specialist

Human beings are naturally drawn to stories. Narrative helps us make sense of our experiences, our identity, and the world around us. In healthcare, this storytelling instinct can be a powerful tool for understanding not just disease, but the whole person.
This seminar explores the transformative role of narrative in the therapeutic relationship, as a vital complement to evidence-based medicine. Drawing on examples from clinical practice and literature—and with a particular focus on language—we will show how to cultivate a more humane, ethical, and effective
approach to healthcare: one grounded in narrative medicine.